Drift Coffee & Kitchen is a local gem, founded by Michael and Ben Powell, who channeled their passion for surfing and global coffee experiences into a vibrant café. Their mission is to offer a unique blend of minimalistic, nutritious, and flavorful foods that reflect diverse culinary traditions. With a focus on fresh, clean ingredients and a commitment to quality, Drift stands out in its community as a haven for coffee lovers and food enthusiasts alike.
I worked with Drift to deliver mouth-watering shots of their menu items and the cozy, eclectic ambiance of the café. The visuals effectively communicate Drift’s commitment to exceptional coffee and food, while also reflecting the passion and dedication of its founders.
To bring Drift’s vision to life, I spent a day immersing myself in the café’s vibrant atmosphere. I focused on capturing candid moments of the team in action, emphasizing the artisanal preparation of their dishes and the inviting environment of the café. By blending lifestyle and product photography, I aimed to showcase the essence of Drift—its dedication to quality, its global inspirations, and the personal touch of its founders.
The brand photography successfully captured the spirit of Drift Coffee & Kitchen, providing them with a rich visual library for use in marketing and promotional materials. The images resonate with Drift’s target audience, enhancing their online presence and supporting their goal of sharing their passion for quality coffee and food with the local community.
Results
Drift Coffee & Kitchen needed brand photography that captured not only the visual appeal of their offerings but also the essence of their global-inspired concept and the personal story behind the business. They sought imagery that would resonate with their audience, highlighting the quality and creativity of their menu items while conveying the warmth and authenticity of their café.
Brand Photography
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